destra Entertainment is the largest independent music, visual and theatrical entertainment company in Australia.
destra's content ranges from music (including Dannii Minogue, Joel Turner, Amber Lawrence, Johnny Cash and thousands of others) to sports (AFL, NRL, World Cup Soccer), to feature films and videos (including Prehistoric Park, Fast Food Nation, Amelie and Crusty Demons).
The group comprises Australia’s leading audio and visual companies: Magna Pacific, Central Station Records, MRA Entertainment, Visual Entertainment Group and Payless Entertainment.
destra Entertainment is a full-service organisation involved in warehousing and distribution, marketing, promotion, creative, digital and licensing of entertainment products.
MUSIC
destra Music is a full-service music group comprising of sales, distribution, licensing, marketing, digital, and A&R. The division consists of MRA Entertainment, an Australian home entertainment company, Central Station Records - Australia’s leading Dance and Electronic label (with over 30 years of history) - Payless Entertainment, Australia’s leading budget CD/DVD distributor and destra Digital, Australia’s leading digital aggregator, providing a service enabling independent artists and labels to sell their content via digital music retailers.
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VISION
destra Vision is the largest independent distributor of home entertainment in Australasia. More recently this evolved into genre-specific accolades including the number two distributor of Children’s and Documentary content. The division consists of Magna Pacific, the largest independent DVD distributor in Australia and New Zealand, MRA Entertainment, a leading Australian home entertainment company, and Visual Entertainment Group, an Australian boutique producer and distributor of Sporting DVDs.
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DIGITAL SERVICES
destra is licensed to sell over 1.7 million tracks from all the major record labels, and a number of independent labels worldwide. destra provides Partners with four options for selling and/or promoting music, and a digital distribution service for independent artists and labels.
ONLINE RETAIL AND PORTALS
destra Entertainment operates a number of online retailers, portals and communities to distribute and monetise its content. Additionally, destra partners with leading brands to power their online presence.
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PARTNER BRANDS
destra Entertainment partners with well established brands to compliment their marketing activities with music and entertainment products. destra Entertainment specialises in branded retail compilations and has worked with some of the largest companies in the world.
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